agenda - fintechevent
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AGENDA

 

Date: June 6, 2024

Location: New York

Registration & networking lunch

11:45 am – 12:30 pm

Welcome address & opening remarks

Payal Raina – Founder – FinTech B2B Marketing

12:45 pm – 1:00 pm

Keynote: Major drivers to watch that are shaping the FinTech
and Financial Services industry landscape in the coming decade

Scott Brinker – Editor – Chiefmartec.com

1:00 pm – 1:30 pm

The Evolution of AI Impacting the future existence of marketing

– How CMOs are leading their teams into the new frontiers?

Marcel Chambers (Moderator) – Global Head of Client Development and Partnerships – Chartis Research
Michael Charles Borrelli – Director – AI & Partners
James Jockle – EVP & CMO – Numerix
Laura Davis – CMO – Rimes Technologies

1:30 pm – 2:00 pm

Why marketing operations is a supporting actor to revenue operations

Vlad Berson – CMO – Hazeltree
Erika Alter – Head Of Marketing – FundGuard
Debra Bar – Director of Product Marketing – Chainalysis

2:00 pm – 2:30 pm

Networking Tea & Coffee Break

2:30 pm – 3:00 pm

Content marketing mistakes to avoid – Effective customer

acquisition strategies to drive business growth – How to achieve

more with less in this challenging economy?

Bruce Morris (Moderator)- CEO – TabbFORUM
Erika Alter – Head Of Marketing – FundGuard
Alyssa Gilmore – Global Head of Communications, Financial Products at Bloomberg LP – Bloomberg
Bari Trontz Executive – Director, Head of Marketing & External Communications – MUFG Investor Services

3:00 pm – 3:30 pm

Back to basics – How brands, having ‘purpose’ as a driver of

business growth has gone from aspiration to strategic business priority

Nicole McLeod – Managing Director – S&P Global Market Intelligence
Abel Flint – VP, Brand Marketing Lead -JPMorgan Chase & Co.
Meredith Binder – CMO – Novata

3:30 pm – 4:00 pm

How do firms balance regulatory requirements, governance,

data privacy with new Nexttechnology such as ChatGPT, AI

Francine Lecompte Gittins – Principal – DigitallyNimble

4:00 pm – 4:30 pm

Closing keynote speaker

Tara Butler Floch – Keynote Speaker, Coach & Mentor – Broadview Coaching

4:30 pm – 4:50 pm

Closing remarks and wrap Up

4:50 pm – 5:00 pm

Awards ceremony Cocktail reception

5:00 pm onwads

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